EMMY NOMINATED // #1 USA TODAY AD METER // #1 PEOPLE MAGAZINE // ONE SHOW // BRONZE CLIO // TRIBECA FILM FESTIVAL // COMMARTS
Director: Jim Jenkins // Editor: Tim LoDolce // VFX: Parliament // Music: Butter
// Title Art: Sarofsky // Poster Illustration: Paul Shipper.

Role: Group Creative Director, Copywriter
Creatives: BriandBen Doessel, James Lee

FIRST WE MADE PEOPLE THINK IT WAS A VERY REAL ACTION MOVIE.

THEN IT WAS OBVIOUSLY A SUPER BOWL COMMERCIAL.

BUT IT DIDN’T TURN OUT TO BE THE ACTION MOVIE THEY EXPECTED.